New Weis Market Wants Space for ‘Beer’ Sign
The new Weis Market in Fogelsville gets approval to hang three signs on the side of its building.
The new Weis Market building in Fogelsville will be about five times larger than the Rite Aid nearby, and that got the company thinking that one sign for the grocery store just wouldn’t do.
Instead of one sign on each side of the building, it wants three signs on just one side, but that required a variance from the Upper Macungie Zoning Board.
The grocery store chain asked for and received a variance to allow more signs on the storefront, at 7801 Glenlivet West Drive.
David Gill, director of architecture for Weis, said, “We just want to place [the signage] appropriately for the size and architecture of the building.”
The building is going to be about 80,000 square feet with 68,000 square feet for Weis, and the rest for rental space. The company wants to put up a large 163-square-foot “Weis” sign above the entrance, plus a smaller 43-square-foot “Pharmacy” sign and 19-square-foot “Beer” sign. The smaller signs would flank the "Weis" sign.
One side of the new building faces houses, and Weis didn’t want to put signage in that direction.
“We’re trying to make the architecture of the building something nice, something timeless,” Gill said.
Michael McCrystal, chairman of the zoning board, asked Gill if the store is planning a freestanding sign.
Gill replied, yes, but it is in accordance with the zoning ordinance.
The zoning board also asked Gill if Weis has considered putting in a gas station. Gill said no, since the ordinance doesn’t permit it. However, Gill said, the company intends to put in an electric car recharging station.
“We’d like to offer a place for customers to charge their electric vehicles,” Gill said.
The new store will be also the company’s first LEED (Leadership in Energy and Environmental Design) certified store.
The zoning board unanimously approved the variance for the signs.
Elsa
11:31 am on Thursday, March 15, 2012
Of course they would approve it. Were the neighbors there who will suffer from the lighting ,traffic trash, removal? I am just glad it is not in my back yard. I like weis
Minnie
11:41 pm on Thursday, March 15, 2012
NIMBY much? go ahead google it tough girl
Minnie
11:41 pm on Thursday, March 15, 2012
no neighbors complained, they encouraged it as they have wanted a grocery store there for decades
D. Wag
8:57 am on Friday, March 16, 2012
Wasn't this store scheduled to open by THANKSGIVING of last year?? What happened? We've had the best weather conditions possible, so that certainly hasn't tied things up!
No gas station? Well...guess that means that most folks (including me) will still patronize the new Giant on 222....especially to save 40-60-80 cents a gallon! Weis's...if you aren't going to sell gas...your prices and service will have to be better than Giant's if you want to stay "in the game"
Dan West
6:11 pm on Friday, March 16, 2012
I'm sure some of you people would bitch and complain about the second coming of Christ!
Modrizzle Benz
1:22 am on Tuesday, July 24, 2012
I am going to work at this Weis then one at Cedar Crest Blvd.